Our Signature service maximises the value clients can gain in sporting and commercial negotiations

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GROUND BREAKING ANALYTICS

With a disruptive new approach to data research, we provide ambitious players, club executives and agencies with objective football insights combined with robust business analytics.

MARKET EVALUATION

We focus upon potential market and career opportunities. We can filter for league strength, sporting ambition, financial power and transfer affordability as well as “player fit” across a range of variables.

SALARY BENCHMARKING

We analyse the underlying performance of a player, assessing the factors which are less influenced by luck and have more predictive value. We are then able to evaluate the player’s contribution in terms of how much a club is paying for the impact of the player and how fair the price a club is paying is in comparison to other players.

OUR CLIENTS INCLUDE

PLAYER IMPACT PROJECTIONS

We use statistical modelling to estimate the impact a player would have on a club's sporting goal. We can also assess the impact a player would have if substituted for another player or an average player in his position in a given league. The probabilities of reaching a certain position in the table or qualifying for continental competitions can reflect the monetary aspect of a player's impact.

SCENARIO ANALYSIS

We create customised data models for clients to guide them in answering key questions. Player examples include, "Would I be better off financially staying put or moving clubs?" "What impact does being an academy graduate have on my salary expectations?" "Which club/league would give me the best chance of being selected for my national team?" For clubs, questions like, "How should I value my prized young starlet to the clubs making approaches?” or "What is the optimal contract extension length I should offer to our captain?"

AS FEATURED IN

Our Signature service has created a buzz in the sports world and has been profiled in feature articles across national and international media.

“The tectonic plates upon which the foundations of how transfers and contract negotiations within football have shifted.”

Tom Worville, The Athletic

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If you want to learn more about our Signature service, don’t hesitate to get in touch.